Testimonials

The Testimonial section in the backend is home to all testimonial entries.

It’s important to understand that testimonial entries live on your website. Your website testimonials are separate from testimonials submitted to Google, Facebook, Yelp, or any other 3rd party service. 

Testimonials can be added to the website in two ways. 

1. Manually – You add the testimonial yourself.
2. Customer Submitted – Customers submit a testimonial via a form on your website. 

Manually Add a New Testimonial Entry

To add a new Testimonial entry, click on one of two  “Add New” options.

When the “Add New Testimonial” page opens up:

1. Add the Customer’s Name to two fields
   1.  “Add Title” field
   2. “Testimonial Name” field
2. Add the testimonial in the “Text Editor” field
3. Upload their photo to two fields
   1. “Featured Image” field 
   2. “Profile Image” field
4. Add the dog’s name to the “Company Name” field
5. Disregard the “Company Website” field. It’s not applicable and does not show on the website.
6. Add the star rating to the “Testimonial Rating” field. The scale for ratings is 1-5. 
7. Click on “Save Draft” to save without publishing. If the testimonial is ready to go live, click on “Publish”.

Though you can add headings within the WordPress text editor, the testimonial layouts present better without headings. If you choose to add one anyway, use Heading 3 to stay within the typographic hierarchy of the page. To learn more about implementing effective typographic hierarchy, check out Yoast’s article How to use headings on your site.

Editing Testimonials

Hover over an entry to see the submenu, which includes the following options: Edit | Quick Edit | Trash | View.

Edit

Clicking “Edit” will open a page where you can edit the testimonial details. 

• Customer’s name – located in two fields, the “Page Title” and the “Testimonial Name” fields. 
• Review text – located in the text editor field
• Profile photo – also located in two fields, the “Featured Image” field and “Profile Image” field.
• Dog’s name – located in the “Company Name” field
• Disregard the “Company Website” field. It’s not applicable and does not show on the website.
• Star rating – located in the “Testimonial Rating” field. The scale for ratings is 1-5. 
• Update – When you’re done editing, don’t forget to click on the “Update” button.

Though you can add headings within the WordPress text editor, the testimonial layouts present better without headings. If you choose to add one anyway, use Heading 3 to stay within the typographic hierarchy of the page. To learn more about implementing effective typographic hierarchy, check out Yoast’s article How to use headings on your site.

Quick Edit

Clicking “Quick Edit” will keep you on the same page and open a form enabling you to modify several page details such as title, slug, date, password, SmartCrawl, and status.

Trash

By clicking “Trash” you’ll move the entry to the trash.

Customer Submitted Testimonials

Customers can submit their reviews using the form located on yoursite.com/submit-review. When a form is submitted, two notification emails are triggered. 

1. User Notification – your customer will get an email thanking them for taking the time to submit a review
2. Admin Notification – you’ll get an email letting you know that someone has submitted a review

Testimonials are not published to the website automatically. Testimonials are given a “Pending Review” status to provide you with a chance to review them before they go live. The how-to instructions seen below are also included in the Admin Notification email.

To publish a review: 

1. Log in to the website
2. Click on “Testimonials” in the left sidebar
3. Locate the review
4. Hover over the title
5. Click on either “Quick Edit” or “Edit” 
   1. Quick Edit – Update “Status” to “Published”
   2. Edit – Click on the “Publish” button in the right sidebar

Review Funnel

The website also comes with a Review Funnel page (yoursite.com/review)  you can share with your customers. A review funnel gives customers the option to express whether they had a good experience or a bad experience. 

How a Review Funnel Works

1. If the person chooses “I had a good experience,” they’re given the opportunity to submit their review on the platform(s) of their choice: your website, Google, Yelp, or Facebook. (Additional review platforms can be added.)
2. If a person chooses “I had a bad experience,” they’re given the option to submit a form with their concerns. This provides you with the chance to address customer concerns without them publishing their discontent publicly on the web.

To add or remove review platforms, no problem. Contact Support, and we’ll get that taken care of for you.