A Website Built for Your Breeding Program – Without the Technical Headaches

Because your website never stops working. Hosting, security, software licenses, backups, and support are ongoing — not one-time. The subscription model means everything is covered, every month, with no surprise bills. It’s the same reason you pay monthly for your phone plan instead of buying a cell tower.

You own your domain name — always. The website infrastructure (theme, plugins, and the Dog & Litter Management System) remains ours, similar to how Shopify or Squarespace works. If you ever cancel, we export all your content — dogs, litters, and pages — as a spreadsheet. Your photos remain accessible in your WordPress media library during the 30-day notice period for you to download directly.

There’s a 12-month minimum commitment, which reflects the significant upfront work involved in building your site. After 12 months, you can cancel with 30 days’ notice. We’ll export your content — dogs, litters, and pages — as a spreadsheet. Your photos remain accessible in your WordPress media library during the notice period for you to download directly.

Two rounds of revisions are included during the build. In our experience, that’s more than enough — most breeders are happy after the first round. A revision round means you review the site, share your feedback, and we make the changes.

What’s included: wording, photos, layout tweaks, colors, and anything that came up during your discovery interviews.

What’s not included: adding new pages, changing the overall direction of the design, or requesting work that wasn’t part of the original plan. Those are quoted separately.

If you’re unsure whether something counts, just ask — we’d rather have that conversation upfront.

Just your details for your dogs, litters, and puppies — added through the Dog & Litter Management System by filling in simple fields. All your page content — your About page, breed pages, policies, and more — is written for you based on your discovery interviews.

No. We’ve built a streamlined dashboard designed specifically for breeders. If you can use Facebook, you can manage your website.

Yes — anytime. You’ll pay the $1,000 setup fee difference, and your new monthly rate begins once the additional work is complete.

No. The strategic work and AI marketing agent configuration are delivered upfront as part of the Professional package — that work can’t be undone. If your needs change, contact us and we’ll work with you to find the right path forward.

Great — we’ll help you point it to your new website. You keep ownership of your domain.

Professional photos aren’t required.

Smartphone photos work well. During onboarding, we’ll walk you through exactly what we need for each section of your site — so you know what to capture before you start shooting. We handle all the technical optimization from there.

Yes.

As part of the Professional package, we take everything we learn during discovery and prepare it as a set of optimized files — ready to upload to an AI service of your choice. We’ll guide you through how to use it effectively. You’ll need an active subscription to an AI platform to get started, but we’ll help you figure out the right fit.

Typically 6–8 weeks from the start of discovery. The timeline can vary based on content complexity, photo availability, and how quickly feedback is provided during revisions.